FINE….

Let’s talk about FINE for a moment.

Does anyone really want to settle or be ok with things being FINE in their worlds (unless we’re talking about the ‘fine things in life’ as in luxuries of course! But that’s not what this blog is about).

I remember thinking that working at the bank for my entire working career would be ‘fine’. I wasn’t dissatisfied with it, until I was. I wasn’t driven for something different until I was… things were ‘fine’ until they were no longer fine…

Fine is usually the precursor to change.

Friendships, relationships, sex, movies, blogs, imagery, motivation or inspiration that is ‘fine’ tends to have a shelf life.

It tends to turn into disappointment at some point. To disengagement at it’s worst….

Fine is the VERY ENEMY of GREAT.

When we think about our businesses and marketing and our audiences that we want to connect to do you think they’re going to respond to ‘fine’ marketing?

Do you think they’re going to respond to someone who is energetically ‘fine’?

Would YOU be coming back for more from someone you’ve been following if all they were doing was being ‘fine’ in their messaging, marketing, blogging, communication and energy?

HELLLLLS NO!

With everything you put out there (whether you’re a big organisation or a solo business owner), the thing is this: THERE IS AN ENERGY TRANSFER WITH EVERYTHING YOU PUT OUT THERE.

Think about it like this:

You meet someone in the street and you make eye contact with each other. You stop to chat with them for a bit and you feel disinterested on the inside. You try your best to be engaging and interested, but the honest truth is that you really have ZERO interest in what is actually being said. You ask questions and respond but 80% of your mind is thinking about picking up the children from school, the washing that needs to be hung out and the client call you’ve got coming up shortly.

The person you’re talking to, despite your best interests to feign interest, will FEEL your disinterest if they don’t read it all over face first!!!

They’ll realise you don’t give a crap about them and what they have to say and will most likely bring the conversation to an abrupt stop and wonder what the hell is either wrong with you or what’s wrong with them and why they’re uninteresting.

This is an example of a ‘fine’ attempt at making a conversation.

The same thing happens online.

You cannot just go through the motions and expect that people are going to be ADDICTED TO YOU!

Fine is settling for less than great.

Fine is settling for mediocre.

Fine is settling for the status quo as it stands right now.

FINE is being OKAY with how things are right now.

Which as you can very freaking clearly, that if things are FINE they are NOT

EXPLOSIVE

AMAZING

FABULOUS

WONDERFUL

EXPANSIVE

MIND BLOWINGLY AWESOME

GROWING

CREATIVE

YOUR BEST

None of that. Fine is NONE of that.

Now. As an entrepreneur, you’re driven by growing a business, a brand, a tribe, a product, a service… something that provides value out into the market place…

‘FINE’ is the very enemy of this.

It’s the kryptonite of creativity.

The poison in the apple.

Fine is not what HIGH ACHIEVING people want.

We don’t want ‘fine’ results.

We don’t want ‘fine’ sex

We don’t want ‘fine’ technology.

We don’t fine freaking anything.

So what needs to shift?

FIRST OF ALL, determine why you think ‘fine’ is what it is for you? Is your marketing fine? Are your results fine?

AND WHAT DO YOU WANT INSTEAD?

For me, I want the most ridiculously amazing life, business and experiences humanly possible.

What about you?

And what are YOU willing to do to make THAT happen?

Are you willing to get out there more?

Are you willing to surrender?

Are you willing to let go?

Are you willing to dial it up?

Are you willing to be BOLD?

Are you willing to GO ALL IN and then ALL OUT?

Are you willing to explode?

Are you willing to be high vibe.

Are you willing to be available for magic?

Are you willing to be available for creativity?

For playing?

For testing?

For trusting?

For all of the things??

Because the only way to GET OUT OF FINE is to EXPECT the EXTRAORDINARY and then do what you need to do and can do to make that your reality.

LET’S DO IT, BABY.

Nic