If you’re anything like ME, I have hundreds of notebooks around my office, OVERFLOWING with course ideas, book ideas, event content and everything in between. You feelin’ me? Here’s the thing.

YOU ARE AN IDEAS MACHINE… BUT THAT’S NOT ENOUGH

This isn’t enough to ACTUALLY get your courses out there and making money… Yes. I’m sure your ideas are AMAZING..so why haven’t you actually done it yet?

Do you have a signature course?

Are you making 100’s of 1000’s of dollars from your course yet?

DO YOU WANT TO?

Ok. So now that we have that clear, we can get stuck into it!

I’ve helped 1000’s of entrepreneurs create their own courses with a personalised plan that they LIKE. A plan that FEELS aligned with them and what they want to do. A PLAN that is FEELS EASY to implement. And then they get out there and market it.. make money … and THEN they deliver the program.

And NOW IT’S YOUR TURN

If you’ve been sitting there spinning your wheels, wishing that your big break would come along – that people will discover you – I’m here to help with that.

Here’s what you MUST DO FIRST:

1. Chose ONE thing that you’re going to focus on FIRST. What’s the ONE COURSE that you are going to create FIRST that will help the people that you want to help.

2. What are you going to share about yourself, your journey, your stories and your knowledge in order to help them?

3. WHO are you doing this for? Who is your niche of people? Here’s the KICKER. You do NOT want to create your course BEFORE you know WHO you’re doing it for.

4. What are their biggest problems that you are going to SOLVE for them as a result of working through your course. (eg. Is it weight loss sustainability? Is it quitting sugar for life? Is it how to ride a horse without getting sore legs?!)

5. Structuring your course is CRITICAL to it actually working. So what are the steps/stages that you need (or want) to take your people through. For example using Personal Training or weight loss:

1. 1. Foundations
   2. Mindset
   3. Food audit
   4. Get moving
   5. Exercising long term
   6. What to do when you plateauIn this example outline above, you can see that ALL the steps are co-dependant, right? That you can’t have one without the other! So when you’re talking to someone about how YOUR COURSE is going to change their lives and make it sustainable, they’ll see the value in that.In this step, you also want to decide on the pricing of course – I know! It’s always a big one! Decide on the price you want, that reflects the value of what you’re creating and the transformation you’re helping your client with.

6. The next thing that you want to do once you’ve got this OUTLINE done, is get your MARKETING happening. Now. Don’t be tricked by your brain here that you need to get the COURSE CREATED BEFORE the marketing. You do NOT! You want to get it MARKETED FIRST so that you can test the water to see if it’s even something that people are going to WANT to buy.

The RED HOT TIP here is that you do not want to ask your friends or family if they would buy it. Or how much they’d spend on a course like yours. BIG MISTAKE!!!! Create your marketing. Generate the leads first.

7. SELL IT! Now, this is the TRUE TEST of any online course. The sales part! Again, you need to decide on how you want to do this, because it’s not a cookie-cutter-one-size-fits-all type thing. There are different options for you making your sales. For example, you could do any of the following or multiples of the following:

1. Webinars
2. Sales calls
3. Affiliate sales
4. Live events
5. Telesummits
6. Live-Streams
7. Launches

So there you go!

They’re the 7 MAIN steps to creating your online course. There are many more points in each of these sections, of course, however, using this as a way of REVERSE ENGINEERING the process, you’re a helluva lot more likely to have online course success.

Want to DOWNLOAD this? Click here

Nicola

PS. Here’s what one client had to say about the course that we created together:

Nicola, since I’ve done your online marketing course and followed your tips on Facebook and your blog, my online business has gone absolutely through the roof! Your strategies taught me how to connect with my audience, how to get them into my pipeline, and most importantly, how to convert them into paying clients…I literally went from $0 to $40000 in turnover in just 12 weeks, and I do this as well as running another company. I can’t recommend you highly enough…You are the BOMB! Rachael-Newcastle

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